It’s often struck me how many free events go on in London every night that could be very easily recorded. Well it’s something I put to the fine people of Foyles in the spring when I was recording an interview with them for Soho Stories. They have regular Q&As and signings with famous authors – why not share the results on the net?
Spin forward six months, and we have the first five instalments of Authors at Foyles – a resource for readers to hear from their favourite writers on their latest works.
It’s important to stress that podcasting doesn’t have to cost the earth; Foyles were already recording the events. I’ve simply topped, tailed and smoothed them out.
It’s also available as a podcast (this one opens iTunes) – though with the eclectic mix of authors and styles, listening every week may be too much for all but the most ardent booklovers. I predict it’ll become a useful tool for academics and the fans of individual authors – exactly the audience Foyles are looking to attract.